Thursday 24 October 2013

What makes a great Entrepreneur?


These days it seems that many chose the route of becoming an Entrepreneur. There are countless reasons for it, so many so that I could write another blog article on it. The spirit and character of an Entrepreneur seems to follow a connection with a certain personality type of individual. A drive to become something different, something more independent and a passion for life beyond the daily grind of going into an office on a daily basis and blankly staring at a computer screen for 8 hours. 

The desire to run your own business is a huge thing to possess when you want to become an Entrepreneur. Honestly, it is not for everyone and if you think it is easy, I can tell you from personal experience that it is not. The desire or want is the start of a foundation for your journey into the world of running your own business. Your personality is key as well. You have to look from within and decide if being your own boss is right for you. Do you work well independently? Can you motivate yourself to get out of bed in the morning day after day and focus on your goals? Being an Entrepreneur means you rely on yourself for everything in the business mix. There is no one there to help you (at least to start in most cases) so it is something you need to consider. 
 
What skills do you have and how can you put them to work in your business? Step back and look within. Give yourself a personal SWOT Analysis Strengths Weaknesses Opportunities and Threats. Put them in front of you and really truly consider yourself in the mix. Sometimes we can be our own worst enemies, and the start of something amazing begins with self awareness. As an example of myself, I know that I am not organized. It is a weakness and I know this so I try my best to work at being more organized. Having a cleaner working area was a good start for me. A strength I possess is my social abilities. I have a sales background so talking to others for me is no problem. The sales aspect of business is getting out there and selling, networking and meeting with people. Knowing yourself is part of being an Entrepreneur and you need to understand your limitations.

Put together a plan for your success. It doesn't have to be a 100 page corporate business plan, but it should have the basic criteria covered. Some things you need to plan are 1- what service/product you are going to be offering, 2- where you are going to be offering it, 3- what your costs will be for start-up, 4- Competition Landscape, 5- Marketing/Advertising/promotion of your business, 6- Where will your business operate (at home or an office), and 7- Price Structure.  These are just a few of the components to consider before starting up a new business. 
 
Having Goals is key. Do you have them? Why are you becoming an Entrepreneur and starting you own business? For Freedom, for better working hours, to spend time with you family? Statistics show that only 5% of the population has goals. Most drift around in a fog not really knowing the direction they are heading in, and letting others dictate their destiny. Write down your goals on paper and put them up on the wall somewhere. Look at them every day, 10 times a day,
whatever. They will keep you focused and remind  you of why you are doing this. The fog will be much less. Trust me!
 
Resources to succeed. We all need money to live and to do the things we want to do. For some, it is not an issue, for the masses it is a daily struggle to find enough of it. You need to look at your budgetary restrictions and see if being an entrepreneur is the right thing for you to do. It is about priorities and understanding that if you don't have the money for a start-up, you need to look at other options. A small business bank loan is a good place to start, but maybe you do not qualify for a loan? Family and friends is another good place to look for financing as they are your support network and they believe in you. The best piece of advise I can give you here is doing up a budget and seeing where you stand. I do a monthly running budget and it really helps. 
 
Communication with your family and friends. If your single and not in any committed relationship then hey, you don't need to talk to you significant other. Talking to your friends is always a good idea as they will certainly give you good advise. If you are married or in some committed relationship with someone, then its always a good idea to talk to them first about what your plans are for being an Entrepreneur and running a business. Your in it together, financially, emotionally, physically, so you need there buy in. I can tell you this without any shadow of a doubt that if there are problems on the home front your entrepreneurial journey will not be a smooth one. You're not alone. 

Not Giving Up! Things will be hard to start. It will seem like you are getting nowhere, but trust me the beginning is always the rockiest. Keep positive and focused on what you want to do. You've made the leap of faith to start your own business, and the benefits are many. It is a mindset, and attitude that you must maintain. We all have bad days, but there is no need to focus on them. Leave the past behind, move forward and do not give up!




No comments:

Post a Comment